18 The Colorist
| JULY/AUGUST 2015 |
thecoloristmag.com
step by step
➔
Before
➔
Before
platinum hit
Goldwell Artistic Team USA member
Dimitrios Tsioumas delivers pitch
perfect blonde hair color for our
cover look with Goldwell's Elumen
Intensify Blonde service.
B
londes are defi nitely making waves this summer, from
beachy surfer-inspired highlights to neutral, creamy shades to
our cool platinum blonde cover look, created by Goldwell Artistic
Team USA member Dimitrios Tsioumas. T e seven-time NAHA
award-winner chipped into the model's existing layered bob
to achieve additional texture and movement, and created the
icy platinum shade using the Elumen Intensify Blonde service.
"On freshly bleached hair, condition and shine are everything,
so using Elumen is a natural choice," Tsioumas says. "Using
SV@10 produces a natural-looking cool blonde, and the addition
of NA@2 kicks in the depth and creates an overall icy platinum
look with high shine and a conditioned, healthy feel."
PHOTOGRAPHY:
MARKUS
JANS;
CREATIVE
DIRECTION:
JOHN
MORONEY;
COLOR:
DIMITRIOS
TSIOUMAS;
STYLING:
INGO
NAHRWOLD;
MAKEUP:
STEPHANIE
MUNZ
Dimitrios Tsioumas
12345
STEP BY STEP
1
Mix Formula A
(lightener): 35 ml
Goldwell SilkLift
Conditioning
Cream Developer
6% (20 volume)
with 1 spoonful
of SilkLift Strong
High Performance
Lightener and 3 pumps
of SilkLift Intensive
Conditioning Serum
Concentrate. Apply
to the re-growth area
(level 6N, virgin hair).
2
Observe the
processing time until
level 10 is reached,
then rinse. Shampoo
and treat the hair with
products from the
Dualsenses Blondes
& Highlights line.
3
Apply Elumen
Prepare to optimize
color intensity and
durability prior to the
Elumen color service.
Blow-dry the hair.
4
Mix Formula
B (toner): 50 ml
Elumen SV@10 and
10 ml Elumen AB@9.
Section the hair into a
standard "X" section.
Apply Formula B using
the Elumen Applicator
Comb starting at the
back, from scalp to
mid-lengths and ends,
onto every section.
5
Observe the
processing time, then
rinse. Shampoo with
Elumen Wash.
6
Finish the color
service with Elumen
Lock to seal in hair color
and reduce washout.
COOL AS ICE