The Colorist

NOV-DEC 2012

For hair color trends and celebrity hair, colorists turn to The Colorist. Celebrity hair, hair color ideas, hair color products and more.

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step by step + STEP-BY-STEP 1Mix 30 ml (1 oz.) Keratin Complex It's a Blonde Thing Lightening System Powder and 60 ml (2 oz.) It's a Blonde Thing 20-volume Developer. 2Apply to the darkest and warmest areas fi rst, mid-lengths, scalp and fi nally the ends. Monitor the development time until a level 10 is achieved. It should take about 30 minutes. Shampoo and condition the hair with Keratin Complex Blondeshell Shampoo and Conditioner. 3Now add detail slices, creating a compact triangular section by using diagonal slices. The formula is as follows: 26 ml (7/8 oz) 10.28/10VP KeraHold, 4 ml (1/8 oz.) 1.0/1N KeraHold and 45 ml (1-1/2 oz.) KeraHold 20-volume Developer ice princess Keratin Keratin Complex has just launched a hair color line that's to dye for. Here, they walk you through the steps it took to create the icy blonde on our cover. Complex Color T erapy KeraHold is a breakthrough in the advancement of high-performance, professional hair color. What's diff erent? For starters, it replenishes keratin and evens out hair's porosity, allowing micronized color pigments to attach to the hair shaft for long-lasting, brilliant color. What's more, you can choose from a rich palette of 70 shades. In order for our cover girl to go from a natural level 7 to a level 10, colorist Willow Rouge relied on It's a Blonde T ing, the new Keratin-Enhanced Lightener and Developer that's infused with Keratin Complex's proprietary natural keratin as well as panthenol (vitamin B5) to create silkiness and shine. 24 The Colorist | NOVEMBER/DECEMBER 2012 | thecoloristmag.com (luminous mixing ratio). 4Mix a background shade (30 ml (1 oz.) 10.1/10A KeraHold and 45 ml (1-1/2 oz.) KeraHold 10-volume Developer (luminous mixing ration). After detail 1, apply the background shade to provide analogous support for the detail work. After application, monitor the background shade development time for 30 minutes. 5Shampoo and condition the hair using Keratin Complex Shampoo and KeraWhip Hydrating Cream Conditioner. PHOTOGRAPHY: BABAK; COLOR: WILLOW ROUGE FOR KERATIN COMPLEX; STYLING: DANIEL HOLZBERGER

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