The Colorist

JAN-FEB 2017

The Colorist is the hair color authority! How-to’s for stunning hair styles, hair color formulas, products for color-treated hair, celebrity colorist profiles, education tips and salon industry news are included in each issue.

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20 The Colorist | JANUARY/FEBRUARY 2017 | thecoloristmag.com DAN & BRECK MELINDA VINCENT HEGGY JERRY When it comes to hair color for men, it's no longer a matter of if— it's a matter of who and how. I like to ask myself, "What's this man's color story?" Here are some color stories you may be creating in the near future. T H E H I G H S C H O O L P R O V O C AT E U R PROFILE: He's been experimenting with self-expression, which includes coloring his hair with Kool-Aid. Now he's ready for something more professional. TRY THIS: Accents of bold, saturated color with semi-permanent formulas like Matrix Colorgraphics Lacquers. TIP: Pre-lighten select strands to a pale level 10 to get the full impact of your vivid shades. T H E H I P S T E R PROFILE: Bright color may be too obvious for this trendsetter, but he'll love unconventional pale tones. TRY THIS: Tuck muted, masculine ColorSync Watercolors shades like moss, fog or antique sienna into the lengths of his haircut. TIP: Apply your formula without pre-lightening for a wash of color, or pre-lift for more distinct tones. T H E N E W P R O F E S S I O N A L PROFILE: This guy wants to look on-trend, and he's likely to adapt today's crisp barbering trends like tight fades or shaved part lines. TRY THIS: Use a formula like ColorInsider Clear to achieve subtle dimension and brightness without strong evidence of a hair color service. Add a few highlights if he's up for it. TIP: Work with small brushes or your fi ngers IN THE NICK OF TIME Matrix Artistic Director Nick Stenson shares tips, techniques and celebrity trends. PHOTOGRAPHY (CLOCKWISE FROM TOP LEFT): COURTESY OF MATRIX; COURTESY OF LAKMÉ; COURTESY OF CELEB LUXURY; COURTESY OF AVEDA; COURTESY OF OLIGO PROFESSIONNEL; COURTESY OF MATRIX; COURTESY OF CONAIR ➽ MATRIX has announced that father-daughter duo Matrix Artistic Director Dan Csicsai and Matrix Stylist Breck Csicsai are now leading the Biolage R.A.W. community as the new Biolage R.A.W. industry ambassadors. ➽ LAKMÉ USA has announced the appointment of Melinda Taylor as national sales manager. ➽ CELEB LUXURY has announced the appointment of Vincent Costanzo as director of education; in his new role, Costanzo will work closely with salon owners to excite, engage and educate them about Celeb Luxury products and brands. ➽ Heggy Gonzalez, creative director of AVEDA INSTITUTES Colorado, Arizona and Utah, is the regional winner for North America of the Aveda Global Fashionista Competition, a photographic contest that showcases the creative talent of Aveda artists from around the world. ➽ OLIGO PROFESSIONNEL announced the appointment of International Technical Director Jerry Chang, who will assist in developing the brand's annual Signature Looks and education program. ➽ SALONQUEST, the provider of AQUAGE and BIOMEGA hair care, was recently acquired by the professional division of Connecticut- based CONAIR CORPORATION. and smudge the lightener into the hair to avoid heavy-handed results. T H E E X E C U T I V E PROFILE: He's polished and professional, and he wants to look youthful. TRY THIS: Soften his gray with a demi- permanent like Color Sync, which will fade gradually and allow some of the silver to twinkle through. TIP: If he says his hair used to be black, ignore him. Stay on tone with your shade selection—maybe even a half shade lighter— since porous gray hair may grab. | newsfeed Aquage recently joined the Conair family. ➽

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