The Colorist

JAN-FEB 2017

The Colorist is the hair color authority! How-to’s for stunning hair styles, hair color formulas, products for color-treated hair, celebrity colorist profiles, education tips and salon industry news are included in each issue.

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Page 37 of 52 | JANUARY/FEBRUARY 2017 | The Colorist 35 * S E R V I C E P R I C E S A R E S U G G E S T E D O N LY; A C T U A L P R I C E S M AY VA R Y D E P E N D I N G O N S A L O N A N D G E O G R A P H I C L O C AT I O N . GOLDWELL KERASILK COLOR FINISHING SERUM $ 2 0 Applied after any color service, this cream formulated with Keratransform Technology—engineered keratin, lightweight silk and tamanu oil—is designed to seal in color and provide brilliance for up to six weeks. ideal for A L L C O L O R C L I E N T S MALIBU C MALIBU MAKEOVER $ 4 5 Prepare hair for chemical services with this two-step service—an application of Crystal Gel Wellness Remedy to draw out buildup from color blockers like hard water mineral deposits followed by a customized Concentr8 Mixer Cocktail. ideal for C L I E N T S W I T H D U L L , D A M A G E D O R D I S C O L O R E D C H E M I C A L LY T R E AT E D H A I R MATRIX TOTAL RESULTS BRASS OFF CUSTOM NEUTRALIZATION MASK $ 7 This highly pigmented, customizable toning mask (available in February) neutralizes orange, brassy tones that can occur in darker brunettes after lifting and nourishes, smoothes and protects strands with vitamin oil. ideal for B R A S S Y L I G H T E N E D B R U N E T T E S OWAY REBUILDING TREATMENT $ 6 0 This customizable treatment utilizes Oway's Infrared Hair Iron—an ultrasonic treatment iron that relies on magnetic vibrations and cold fusion therapy— to infuse hair with proteins, oligoelements, water and fatty acids. ideal for C L I E N T S W I T H D U L L , P O R O U S , D A M A G E D H A I R REDKEN HEATCURE $ 3 5 Stylists use the Heatcure Professional Tool, which has a specifi cally calibrated low-heat setting of 284 degrees, to apply this intensive conditioning treatment containing a combination of proteins that liquefy and penetrate the cortex when activated with heat. ideal for C L I E N T S W I T H L A C K L U S T E R , D R Y, B R I T T L E , D A M A G E D H A I R RIKOKO LOCK $ 2 5 Formulated to reset the pH and lock in color to reduce fading, this post-color service is also designed to repair and nourish hair, boost shine and soothe irritated scalps with matured coconut oil and vitamins E and K. ideal for A L L C O L O R C L I E N T S YOUR CLIENTS' SALON EXPERIENCE—WITH THESE UPGRADE MENU OFFERINGS. RVICE RVICE RVICE

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