The Colorist

MAY-JUN 2017

The Colorist is the hair color authority! How-to’s for stunning hair styles, hair color formulas, products for color-treated hair, celebrity colorist profiles, education tips and salon industry news are included in each issue.

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Page 18 of 48

7 16 The Colorist | MAY/JUNE 2017 | elf life CHECK OUT ALL THE NEW PRODUCTS WE DISCOVERED THIS MONTH. 5 Amazon Beauty R A H U A C O L O R F U L L S H A M P O O contains an exclusive plant-derived complex of oils and enriching mineral pigments sustainably sourced from the Amazon Rainforest. ✴ 3 Pureology H Y D R AT E S H E E R C O N D I T I O N is a lightweight, silicone-free formula designed to deeply moisturize and protect fi ne, dry color-treated hair without weighing it down. ✴ 1 Aveda Men 5 - M I N U T E N AT U R A L G R E Y B L E N D I N G is a 95 percent naturally derived formula infused with a plant oil blend including certifi ed-organic sunfl ower, castor and jojoba. ✴ 9 Product Club E Z - D I S P E N S E L I T E R H O L D E R is designed to eliminate waste and save money. The holders include a nondrip cap and fi t both bottles and soft packs. ✴ 6 Eslabondexx L E AV E - I N R E S C U E conditions, strengthens and protects fi ne, damaged hair while preventing breakage with a powerful protein complex. ✴ 2 Goldwell C O L O R A N C E demi-permanent color is now available in fi ve new pastel shades and updated low-light shades that cover up to 75 percent gray hair. ✴ 7 EuforaColor C O L O R P R E P S P R AY is designed to reduce irritation during color services by removing minerals, dirt and oil in the hair. ✴ 4 Keune C O L O R U LT I M AT E B L O N D E is a professional- only product formulated with a violet/blue base to neutralize unwanted yellow tones in blonde hair after a lifting service. ✴ 8 Kenra S T U D I O S T Y L I S T E X P R E S S permanent color is available in 12 shades that cover 100 percent gray hair and process in just 10 minutes. ✴ PHOTOGRAPHY: COURTESY OF MANUFACTURERS perfect blend Aveda Men 5-Minute Natural Grey Blending is offered in fi ve pre-blended shades ranging from light natural to dark ash formulated to last up to four weeks. new hues Keune Color Ultimate Blonde and fi ve new shades of Tinta Color are part of the New Dawn Color Collection— six hair color techniques inspired by the transformative stories of six different women. 5 3 2 1 4 6 8 9 7 BOTANICAL BLISS The EuforaColor Color Prep Spray formula includes soothing witch hazel, plus extracts of sugar cane, lemon, vanilla, grapefruit, orange and apple to cleanse and refresh hair.

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